Jeff Galak

Duane Smith over at Abnormal Interests posted a nice little bit about the Fluency paper. Thanks for the coverage!

Duane apparently found out about our research via the Mark Twain Forum, which heard about it on the Boston Globe.

Better late then never, I suppose. Harvard Business Review has an article covering the TV Commercials paper. The article is here.

HBR is covering our paper (better late than never), and a blogger picked up an interview that Leif did about said coverage.

Here it is.